The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.
Main Author: | Sultana, Jesmin |
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Other Authors: | Hafiz, Nusrat |
Format: | Internship report |
Language: | English |
Published: |
Brac University
2024
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Subjects: | |
Online Access: | http://hdl.handle.net/10361/23874 |
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