The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.

Manylion Llyfryddiaeth
Prif Awdur:	Sultana, Jesmin
Awduron Eraill:	Hafiz, Nusrat
Fformat:	Internship report
Iaith:	English
Cyhoeddwyd:	Brac University 2024
Pynciau:	Behavioral intention brand awareness Increasing sales Customer behavior Sales Consumer behavior Internet marketing Social media
Mynediad Ar-lein:	http://hdl.handle.net/10361/23874

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