Sultana, J., & Hafiz, N. (2024). The influence of social media influencer marketing on consumer purchasing behavior: Its performance in raising brand awareness and increasing sales in Dhaka. Brac University.

Sultana, Jesmin, and Nusrat Hafiz. The Influence of Social Media Influencer Marketing on Consumer Purchasing Behavior: Its Performance in Raising Brand Awareness and Increasing Sales in Dhaka. Brac University, 2024.

Sultana, Jesmin, and Nusrat Hafiz. The Influence of Social Media Influencer Marketing on Consumer Purchasing Behavior: Its Performance in Raising Brand Awareness and Increasing Sales in Dhaka. Brac University, 2024.