The influence of store cleanliness and POSM branding on revenue generation: learnings from a project with a major furniture brand

The influence of store cleanliness and POSM branding on revenue generation: learnings from a project with a major furniture brand

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2022.

Bibliographic Details
Main Author: Shafat, K.M. Asif Muznabeen
Other Authors: Mamoon, Mahreen
Format: Internship report
Language:English
Published: Brac University 2024
Subjects:
Research-driven marketing
Marketing agency
Laissez faire leadership
Emergent strategy
Store cleanliness
POSM
Marketing
Online Access:http://hdl.handle.net/10361/23603

Internet

http://hdl.handle.net/10361/23603

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