The role of User Generated Content (UGC) platforms in shaping behavioral purchase intention in Bangladesh

The role of User Generated Content (UGC) platforms in shaping behavioral purchase intention in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Bibliografiset tiedot
Päätekijä:	Datta, Anubhav
Muut tekijät:	Enam, Fabiha
Aineistotyyppi:	Internship report
Kieli:	English
Julkaistu:	Brac University 2024
Aiheet:	User-Generated Content (UGC) platforms Advertising industry Behavior purchase intentions User generated content. Organizational behavior.
Linkit:	http://hdl.handle.net/10361/23536

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