The role of User Generated Content (UGC) platforms in shaping behavioral purchase intention in Bangladesh

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Bibliografiske detaljer
Hovedforfatter: Datta, Anubhav
Andre forfattere: Enam, Fabiha
Format: Internship report
Sprog:English
Udgivet: Brac University 2024
Fag:
Online adgang:http://hdl.handle.net/10361/23536