A study on market entry strategy and cultural Influence on the marketing mix in Kenya: a case of Square Pharmaceuticals Ltd.

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Библиографические подробности
Главный автор: Chowdhury, Azmain Faek
Другие авторы: Enam, Fabiha
Формат: Internship report
Язык:English
Опубликовано: BRAC University 2024
Предметы:
Online-ссылка:http://hdl.handle.net/10361/23035