A study on market entry strategy and cultural Influence on the marketing mix in Kenya: a case of Square Pharmaceuticals Ltd.

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Bibliographische Detailangaben
1. Verfasser: Chowdhury, Azmain Faek
Weitere Verfasser: Enam, Fabiha
Format: Internship report
Sprache:English
Veröffentlicht: BRAC University 2024
Schlagworte:
Online Zugang:http://hdl.handle.net/10361/23035