A study on market entry strategy and cultural Influence on the marketing mix in Kenya: a case of Square Pharmaceuticals Ltd.

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

ग्रंथसूची विवरण
मुख्य लेखक:	Chowdhury, Azmain Faek
अन्य लेखक:	Enam, Fabiha
स्वरूप:	Internship report
भाषा:	English
प्रकाशित:	BRAC University 2024
विषय:	Market entry strategy Cultural influence Pharmaceutical industry Marketing mix Incentive Communication in marketing Market surveys Sales management
ऑनलाइन पहुंच:	http://hdl.handle.net/10361/23035

http://hdl.handle.net/10361/23035

समान संसाधन