Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty

Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

Detaylı Bibliyografya
Yazar: Mazumder, Avranil
Diğer Yazarlar: Zaman, Raisa Tasneem
Materyal Türü: Internship report
Dil:English
Baskı/Yayın Bilgisi: BRAC University 2024
Konular:
Customer engagement
Brand loyalty
Digital marketing
Outdoor branding
Internet marketing
Branding (Marketing)
Product management
Customer relations
Online Erişim:http://hdl.handle.net/10361/23027

Internet

http://hdl.handle.net/10361/23027

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