Analyzing the marketing practices of BSRM in the A steel industry: a study on the impact of digital marketing on customer engagement and brand loyalty

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2023.

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Hlavní autor:	Mazumder, Avranil
Další autoři:	Zaman, Raisa Tasneem
Médium:	Internship report
Jazyk:	English
Vydáno:	BRAC University 2024
Témata:	Customer engagement Brand loyalty Digital marketing Outdoor branding Internet marketing Branding (Marketing) Product management Customer relations
On-line přístup:	http://hdl.handle.net/10361/23027

http://hdl.handle.net/10361/23027

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