Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024.
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Brac University
2024
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| Rochtain ar líne: | http://hdl.handle.net/10361/22958 |
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10361-22958 |
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10361-229582024-05-28T21:02:51Z Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited Dey, Mowrita Khan, Tanzin Adrita, Ummul Wara Brac Business School, Brac University Construction service AKSID Corporation Limited Employee perception Sika building chemicals Customer centric behavior Customer relations--Management Marketing Employee motivation This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024. Cataloged from PDF version of internship reports. Includes bibliographical references (page 54). Leading importer and distributor of Sika building chemicals in Bangladesh, AKSID guarantees seamless logistics and effective inventory control. As well as AKSID is a construction services specialist; evidence of this can be found in its work on significant projects such as the Bangabandhu Sheikh Mujib Railway Bridge. Besides distributing Sika's goods, AKSID serves corporate customers and large projects across the country. Going forward, AKSID is still dedicated to improving Bangladesh's infrastructure by way of current initiatives like as the Niom Development Project and the Gandharpur Water Treatment SNSC. With its strong network of suppliers and commitment to excellence, overall, AKSID is a key player in Bangladesh's building industry. Besides, this report's first chapter gives a brief synopsis of my internship, including key details regarding my responsibilities, the company, and my supervisor. Additionally, it lists my duties, the company's insights I've learned, the talents I've acquired, the difficulties I've faced, and recommendations for aspiring interns. Furthermore, the hosting organization's specifics, including administration, finances, and marketing tactics, are covered in length in the second part. Therefore, I will show the results of the survey that was conducted in the third chapter. Mowrita Dey B. Business Administration 2024-05-28T09:59:12Z 2024-05-28T09:59:12Z ©2024 2024-02 Internship report ID: 17304126 http://hdl.handle.net/10361/22958 en Brac University internship reports are protected by copyright. They may be viewed from this source for any purpose, but reproduction or distribution in any format is prohibited without written permission. 54 pages application/pdf Brac University |
| institution |
Brac University |
| collection |
Institutional Repository |
| language |
English |
| topic |
Construction service AKSID Corporation Limited Employee perception Sika building chemicals Customer centric behavior Customer relations--Management Marketing Employee motivation |
| spellingShingle |
Construction service AKSID Corporation Limited Employee perception Sika building chemicals Customer centric behavior Customer relations--Management Marketing Employee motivation Dey, Mowrita Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited |
| description |
This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2024. |
| author2 |
Khan, Tanzin |
| author_facet |
Khan, Tanzin Dey, Mowrita |
| format |
Internship report |
| author |
Dey, Mowrita |
| author_sort |
Dey, Mowrita |
| title |
Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited |
| title_short |
Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited |
| title_full |
Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited |
| title_fullStr |
Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited |
| title_full_unstemmed |
Role of employee behavior in CRM success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on CRM effectiveness of AKSID Corporation Limited |
| title_sort |
role of employee behavior in crm success: analyzing the impact of employee attitudes, communication skills and customer centric behavior on crm effectiveness of aksid corporation limited |
| publisher |
Brac University |
| publishDate |
2024 |
| url |
http://hdl.handle.net/10361/22958 |
| work_keys_str_mv |
AT deymowrita roleofemployeebehaviorincrmsuccessanalyzingtheimpactofemployeeattitudescommunicationskillsandcustomercentricbehavioroncrmeffectivenessofaksidcorporationlimited |
| _version_ |
1814308500115816448 |