Role of marketing department in developing sustainable long-term business relationships with clients

Role of marketing department in developing sustainable long-term business relationships with clients

This internship report is submitted in partial fulfillment of the requirements for the degree of Masters of Business Administration, 2024.

Bibliografiske detaljer
Hovedforfatter:	Rahman, Rubaiyat
Andre forfattere:	Rahman, Syed Mahbubur
Format:	Internship report
Sprog:	English
Udgivet:	Brac University 2024
Fag:	Marketing Sustainable business relationship Marketing department Footwear marketing Brand value Relationship marketing > Management
Online adgang:	http://hdl.handle.net/10361/22919

Lignende værker

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Udgivet: (2000)

The impact of digital marketing in building customer relationship and brand promotion
af: Khan, Sanzeeda Islam
Udgivet: (2020)

Evaluating the role of relationship termination cost in measuring relationship quality in retail industry: a relationship marketing approach
af: Aziz, Md. Tareque
Udgivet: (2016)

Prospects, challenges, and the impact on customer relationships of digital marketing in Bangladesh
af: Mohtasin, Sadman
Udgivet: (2022)

The effects of digital marketing on customer relationships in Bangladesh
af: Ahmed, Ishtiaq
Udgivet: (2017)

Relationship quality in Bangladeshi retail industry
af: Aziz, Md. Tareque, et al.
Udgivet: (2016)

Permission marketing : turning strangers into friends, and friends into customers /
af: Godin, Seth
Udgivet: (1999)

Asiatic 360 and beyond
af: Anwar, Adiba
Udgivet: (2018)

Customer engagement process of X integrated marketing agency
af: Islam, Md. Mariful
Udgivet: (2024)

The role of client service officers at Brand Practitioners Bangladesh
af: Raisa, Khadiza Al Tahira Chowdhury
Udgivet: (2024)

Decision on location: real estate bata
af: Khan, Faiyaz Ahmed
Udgivet: (2022)

Evaluating the effect of cost related factors on relationship quality: An investigation of retailer-supplier relationship in Bangladesh
af: Tareque Aziz, Mohammed
Udgivet: (2016)

Identify the roles of customer relationship marketing In merchandising activities of Royal Footwear Limited
af: Islam, Md. Sazibul
Udgivet: (2017)

Impact of Miniso Bangladesh's events activation and PR on their brand personality and subsequent growth
af: Chowdhury, Ahnaf Monzoor
Udgivet: (2024)

The new marketing conversation : creating and strengthening relationships between buyers and sellers /
af: Stein, Donna Baier
Udgivet: (2005)

Examining the impact of influencer marketing on brand loyalty: a study on the role of brand communication
af: Neehal, Saber Hossain
Udgivet: (2024)

Internship report on marketing strategies and branding of IPDC Finance Ltd.
af: Rahman, Adrita
Udgivet: (2022)

Conducting IVR report in Banglalink to measure customer’s engagement towards this operator
af: Nowrin, Noshita
Udgivet: (2019)

ADA, promoting telecom industries by triggering emotional and cultural sentiments related to current global issues for brand marketing
af: Aurin, Shenjuti Mahmud
Udgivet: (2022)

Branding and communication mix of Transcom Beverages Ltd
af: Arefin, Sajid
Udgivet: (2024)

Developing content strategy of Airtel across digital platforms
af: Jahan, Mashrufa
Udgivet: (2024)

GrabSoft’s client relationship management during Covid 19 crisis
af: Amin, Zahra Tayeba
Udgivet: (2024)

Marketing practice of the brand “Savlon”
af: Aric, MD. Samiul Hasan
Udgivet: (2023)

Factors generated via experiential marketing and itseffect on building brand equity
af: Al Noor, Md. Dayan
Udgivet: (2019)

Branding and Marketing Strategies of Dokkho Solutions Ltd. in helping recruiting agencies with recruitment leveraging through technology
af: Khan, Zahidur Rahim
Udgivet: (2023)

Marketing and Brand Communication of SEBL | DX Group
af: Bin Azad, Kazi Zonaid
Udgivet: (2023)

Brand awareness and business development through digital marketing
af: Hossain, Md Amir
Udgivet: (2018)

Brand promotion through digital marketing: how digital marketing enhance consumer engagement & develop relationship with clients and consumer.
af: Khondokar, Golam Ishtiaq
Udgivet: (2017)

Impact of digital marketing on Nagad’s success
af: Jerin, Nowshin
Udgivet: (2023)

Impact of digital marketing on brand awareness
af: Haq, Navid Alvi
Udgivet: (2024)

An overview of customer relationship management (CRM) of ACI Logistics Limited SHWAPNO
af: Rahmatullah, Alisha
Udgivet: (2017)

Service marketing of Field Information Solution Limited
af: Islam, Md. Mominul
Udgivet: (2023)

Branding and marketing in automobile industry of Bangladesh: focusing on Ford and Jeep- brands distributed by Anwar Group automobile division
af: Ashraf, Zayed
Udgivet: (2024)

A study on the influence of COVID-19 on university students online food purchasing behavior in Bangladesh
af: Mahadi, Kazi Ahbab
Udgivet: (2022)

Correlation between sales and renovation of the stores
af: Mashia, Izma
Udgivet: (2019)

Cultural strategy : using innovative ideologies to build breakthrough brands /
af: Holt, Douglas B.
Udgivet: (2012)

In building strong customer relationship the importance of communication skills
af: Rafat, Md. Hasibul Islam
Udgivet: (2021)

Igloo: building long-term relationship through corporate sales
af: Rahman, Mahfuzur
Udgivet: (2017)

Measuring the impact of ACI Motors’ digital marketing strategies on brand perception in the generator industry
af: Bhuiyan, A.K.M. Akibuzzaman
Udgivet: (2023)

Impact of digital marketing on brand awareness
af: Mahmud, Frahim
Udgivet: (2017)