How consumer perception of social media influencers on Instagram affect their purchase intention in the fashion industry

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Bibliografske podrobnosti
Glavni avtor: Akram, Irfan
Drugi avtorji: Mamoon, Mahreen
Format: Internship report
Jezik:English
Izdano: Brac University 2021
Teme:
Online dostop:http://hdl.handle.net/10361/15092