How consumer perception of social media influencers on Instagram affect their purchase intention in the fashion industry

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Bibliographic Details
Main Author: Akram, Irfan
Other Authors: Mamoon, Mahreen
Format: Internship report
Language:English
Published: Brac University 2021
Subjects:
Online Access:http://hdl.handle.net/10361/15092