How consumer perception of social media influencers on Instagram affect their purchase intention in the fashion industry

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Detalles Bibliográficos
Autor Principal: Akram, Irfan
Outros autores: Mamoon, Mahreen
Formato: Internship report
Idioma:English
Publicado: Brac University 2021
Subjects:
Acceso en liña:http://hdl.handle.net/10361/15092