How consumer perception of social media influencers on Instagram affect their purchase intention in the fashion industry

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Bibliographische Detailangaben
1. Verfasser: Akram, Irfan
Weitere Verfasser: Mamoon, Mahreen
Format: Internship report
Sprache:English
Veröffentlicht: Brac University 2021
Schlagworte:
Online Zugang:http://hdl.handle.net/10361/15092