How consumer perception of social media influencers on Instagram affect their purchase intention in the fashion industry

How consumer perception of social media influencers on Instagram affect their purchase intention in the fashion industry

This internship report is submitted in partial fulfillment of the requirements for the degree of Bachelor of Business Administration, 2021.

Opis bibliograficzny
1. autor:	Akram, Irfan
Kolejni autorzy:	Mamoon, Mahreen
Format:	Internship report
Język:	English
Wydane:	Brac University 2021
Hasła przedmiotowe:	Social media Fashion industry Consumer perception Instagram Internet marketing
Dostęp online:	http://hdl.handle.net/10361/15092

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