Handbook of Marketing Scales: Multi-Item Measures for Marketing and Consumer Behavior Research

Bibliografske podrobnosti
Glavni avtor: William O. Bearden
Format: Elektronski eKnjiga
Jezik:English
Izdano: SAGE, 12-Nov-99
Teme:
Online dostop:Full text available on SAGE[31-Dec-13]
Off-campus access
Opis
Opis knjige/članka:<strong>Off-Campus Access:</strong> Athens ID and Password Required
<strong>On-Campus Access:</strong> No User ID or Password Required
Fizični opis:1 online resource
Format:Mode of access: Internet
ISBN:9781452224923
Dostop:Electronic access restricted to authorized BRAC University faculty, staff and students