Principles of Marketing European Edition

Bibliographic Details
Main Author: Kotler, Philip;Armstrong, Gary;Harris, Lloyd
Format: Electronic eBook
Language:English
Published: Pearson Education UK, 4/29/13
Edition:6
Subjects:
Online Access:Full text available on Pearson
Off-campus access
Description
Item Description:<strong>Off-Campus Access:</strong> Athens ID and Password Required
<strong>On-Campus Access:</strong> No User ID or Password Required
Physical Description:1 online resource
Format:Mode of access: Internet
ISBN:"9780273742975"
"9780273743156"
Access:Electronic access restricted to authorized BRAC University faculty, staff and students