APA način citiranja (7. izdanje)

Farris, P. W. B. Key Marketing Metrics: The 50 Metrics Every Manager Needs to Know. Pearson Education UK.

Čikaški stil citiranja (17. izdanje)

Farris, Paul W.; Bendle. Key Marketing Metrics: The 50 Metrics Every Manager Needs to Know. Pearson Education UK.

MLA način citiranja (8. izdanje)

Farris, Paul W.; Bendle. Key Marketing Metrics: The 50 Metrics Every Manager Needs to Know. Pearson Education UK.