Six Rules for Brand Revitalization: Learn How Companies Like McDonald's Can Re-Energize Their Brands

Détails bibliographiques
Auteur principal: Larry Light; Joan Kiddon
Format: Électronique eBook
Langue:English
Publié: Pearson India, 2/10/09
Édition:1
Sujets:
Accès en ligne:Full text available on Pearson
Off-campus access
Description
Description:<strong>Off-Campus Access:</strong> Athens ID and Password Required
<strong>On-Campus Access:</strong> No User ID or Password Required
Description matérielle:1 online resource
Format:Mode of access: Internet
ISBN:"
"9788131738801"
Accès:Electronic access restricted to authorized BRAC University faculty, staff and students