APA (7th ed.) Citation

Rakesh Vohra, L. K. (2012). Principles of Pricing (1.). Cambridge University Press.

Chicago Style (17th ed.) Citation

Rakesh Vohra, Lakshman Krishnamurthi. Principles of Pricing. 1. Cambridge University Press, 2012.

MLA (8th ed.) Citation

Rakesh Vohra, Lakshman Krishnamurthi. Principles of Pricing. 1. Cambridge University Press, 2012.

Warning: These citations may not always be 100% accurate.