Kotler, P., & Armstrong, G. (1999). Principles of marketing (8th ed.). Prentice Hall.
芝加哥风格引文Kotler, Philip, 与 Gary Armstrong. Principles of Marketing. 8th ed. Upper Saddle River, NJ ; New Delhi: Prentice Hall, 1999.
MLA引文Kotler, Philip, 与 Gary Armstrong. Principles of Marketing. 8th ed. Prentice Hall, 1999.
警告：这些引文格式不一定是100％准确.