APA način citiranja (7. izdanje)

Kotler, P., & Armstrong, G. (1999). Principles of marketing (8th ed.). Prentice Hall.

Čikaški stil citiranja (17. izdanje)

Kotler, Philip, i Gary Armstrong. Principles of Marketing. 8th ed. Upper Saddle River, NJ ; New Delhi: Prentice Hall, 1999.

MLA način citiranja (8. izdanje)

Kotler, Philip, i Gary Armstrong. Principles of Marketing. 8th ed. Prentice Hall, 1999.