Consumer behavior : building marketing strategy /

Consumer behavior : building marketing strategy /

書目詳細資料
主要作者:	Hawkins, Del I.
格式:	圖書
語言:	English
出版:	Boston, MA, ; New Delhi, : McGraw-Hill/Irwin, 2004.[Reprinted]
版:	9th ed.
叢編:	McGraw-Hill/Irwin series in marketing
主題:	Consumer behavior.
Classic Catalogue:	View this record in Classic Catalogue

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