Hoyer, W. D., MacInnis, D. J., & Dasgupta, P. (2009). Consumer behavior (4th ed.(global text).). Houghton Mifflin Co.; Biztantra.
Chicago Style aipamenaHoyer, Wayne D., Deborah J. MacInnis, and Pinaki Dasgupta. Consumer Behavior. 4th ed.(global text). Boston : New Delhi: Houghton Mifflin Co.; Biztantra, 2009.
MLA aipamenaHoyer, Wayne D., et al. Consumer Behavior. 4th ed.(global text). Houghton Mifflin Co.; Biztantra, 2009.
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