Marketing : concepts and strategies /
| Autor principal: | |
|---|---|
| Otros Autores: | |
| Formato: | Libro |
| Lenguaje: | English |
| Publicado: |
Boston : New Delhi :
Houghton Mifflin Co. ; Biztantra,
c2005 [printed 2009]
|
| Edición: | Twelve edition (Indian Adaptation) |
| Materias: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Descripción Física: | xxxi, 750, [115] pages : color illustrations, color maps ; 29 cm. |
|---|---|
| Bibliografía: | Includes bibliographical references and index. |
| ISBN: | 9788177225204 0618474455 (library ed.) 0618474463 (student text) |