Cita APA (7a ed.)

McDonald, M., & Christopher, M. (2003). Marketing: A complete guide. Palgrave Macmillan.

Cita Chicago Style (17a ed.)

McDonald, Malcolm, y Martin Christopher. Marketing: A Complete Guide. New York: Palgrave Macmillan, 2003.

Cita MLA (8a ed.)

McDonald, Malcolm, y Martin Christopher. Marketing: A Complete Guide. Palgrave Macmillan, 2003.