Strategic brand management : building, measuring, and managing brand equity /
| Huvudupphovsman: | |
|---|---|
| Materialtyp: | Bok |
| Språk: | English |
| Publicerad: |
Upper Saddle River, N.J. New Delhi :
Prentice Hall
c2003.
|
| Upplaga: | 2nd ed. |
| Ämnen: | |
| Classic Catalogue: | View this record in Classic Catalogue |
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