APA (7th ed.) Citation

Simonson, M. R., & Volker, R. P. (1984). Media planning and production. C.E. Merrill Pub. Co..

Chicago Style (17th ed.) Citation

Simonson, Michael R., and Roger P. Volker. Media Planning and Production. Columbus: C.E. Merrill Pub. Co., 1984.

MLA (8th ed.) Citation

Simonson, Michael R., and Roger P. Volker. Media Planning and Production. C.E. Merrill Pub. Co., 1984.

Warning: These citations may not always be 100% accurate.