Rural marketing : targeting the non-urban consumer /
| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
New Delhi ; Thousand Oaks, Calif. :
Sage,
2007.
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| Edition: | 2nd ed. |
| Subjects: | |
| Classic Catalogue: | View this record in Classic Catalogue |
| Physical Description: | 249 p. : ill. ; 22 cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780761935889 (pbk) 9788178297491 (India pbk) |