Problems in marketing : applying key concepts and techniques /

Bibliografski detalji
Glavni autor: Moutinho, Luiz
Daljnji autori: Chien, Charles S.
Format: Knjiga
Jezik:English
Izdano: Los Angeles ; New Delhi : Sage Publications, 2008.
Izdanje:2nd ed.
Teme:
Classic Catalogue: View this record in Classic Catalogue
Opis
Opis:xiii, 322 p. : ill. ; 24 cm.
Bibliografija:Includes bibliographical references and index.
ISBN:9780761971788 (cased)
9780761971795 (paper)