Problems in marketing : applying key concepts and techniques /
Auteur principal: | |
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Autres auteurs: | |
Format: | Livre |
Langue: | English |
Publié: |
Los Angeles ;
New Delhi : Sage Publications,
2008.
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Édition: | 2nd ed. |
Sujets: | |
Classic Catalogue: | View this record in Classic Catalogue |
Description matérielle: | xiii, 322 p. : ill. ; 24 cm. |
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Bibliographie: | Includes bibliographical references and index. |
ISBN: | 9780761971788 (cased) 9780761971795 (paper) |