APA (7e ed.) Bronvermelding

Kotler, P., & Keller, K. L. (2009). Marketing management (Thirteen edition.). Prentice Hall of India Private Limited.

Chicago (17e ed.) Bronvermelding

Kotler, Philip, en Kevin Lane Keller. Marketing Management. Thirteen edition. New Delhi: Prentice Hall of India Private Limited, 2009.

MLA (8e ed.) Bronvermelding

Kotler, Philip, en Kevin Lane Keller. Marketing Management. Thirteen edition. Prentice Hall of India Private Limited, 2009.