Social marketing in the 21st century /
Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Thousand Oaks, Calif. :
SAGE Publications,
c2006.
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Subjects: | |
Classic Catalogue: | View this record in Classic Catalogue |
Physical Description: | xi, 264 p. : ill. ; 24 cm. |
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Bibliography: | Includes bibliographical references (p. 237-252) and index. |
ISBN: | 141291633X (cloth) 1412916348 (pbk.) |