Marketing research : an applied orientation /
Auteur principal: | |
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Format: | Livre |
Langue: | English |
Publié: |
Upper Saddle River, NJ :
Pearson,
c2010.
|
Édition: | Sixth edition. |
Sujets: | |
Classic Catalogue: | View this record in Classic Catalogue |
Description matérielle: | vii, 929 pages ; 28 cm. |
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Bibliographie: | Includes bibliographical references (pages 866-905) and index. |
ISBN: | 0136094236 9780136094234 |