Handbook of the Economics of Marketing, Volume 1
| Main Author: | Jean-Pierre Dubé, Peter E. Rossi (Editor) |
|---|---|
| Format: | Electronic eBook |
| Language: | English |
| Published: |
ELSEVIER,
2019
|
| Subjects: | |
| Online Access: | Full text available on ScienceDirect[9/10/19] |
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