Services marketing : people, technology, strategy /

Services marketing : people, technology, strategy /

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Bibliografski detalji
Glavni autori: Lovelock, Christopher H. (Autor), Wirtz, Jochen (Autor)
Format: e-knjiga
Jezik:English
Izdano: India : Pearson India Education Services, c2018
Izdanje:Eighth edition.
Teme:
Marketing > Management.
Professions > Marketing.
Service industries > Marketing.
Customer services > Marketing.
Electronic books
Online pristup:Full text available on Pearson Online
Povezana djela:Online version: Services marketing

Internet

Full text available on Pearson Online

Ayesha Abed Library: Unknown

Detalji primjeraka od Ayesha Abed Library: Unknown
Signatura: 658.8 LOV
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