Services marketing : people, technology, strategy /

书目详细资料
Main Authors: Lovelock, Christopher H. (Author), Wirtz, Jochen (Author)
格式: 电子书
语言:English
出版: India : Pearson India Education Services, c2018
版:Eighth edition.
主题:
在线阅读:Full text available on Pearson Online
相关项目:Online version: Services marketing
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Lovelock, Christopher H.
出版 2004
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