Services marketing : people, technology, strategy /

Services marketing : people, technology, strategy /

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Bibliografiska uppgifter
Huvudupphovsmän:	Lovelock, Christopher H. (Författare, medförfattare), Wirtz, Jochen (Författare, medförfattare)
Materialtyp:	E-bok
Språk:	English
Publicerad:	India : Pearson India Education Services, c2018
Upplaga:	Eighth edition.
Ämnen:	Marketing > Management. Professions > Marketing. Service industries > Marketing. Customer services > Marketing. Electronic books
Länkar:	Full text available on Pearson Online
Relaterade poster:	Online version: Services marketing

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