Services marketing : people, technology, strategy /

Services marketing : people, technology, strategy /

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書誌詳細
主要な著者:	Lovelock, Christopher H. (著者), Wirtz, Jochen (著者)
フォーマット:	eBook
言語:	English
出版事項:	India : Pearson India Education Services, c2018
版:	Eighth edition.
主題:	Marketing > Management. Professions > Marketing. Service industries > Marketing. Customer services > Marketing. Electronic books
オンライン･アクセス:	Full text available on Pearson Online
関連資料:	Online version: Services marketing

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