Services marketing : people, technology, strategy /

Services marketing : people, technology, strategy /

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Xehetasun bibliografikoak
Egile Nagusiak:	Lovelock, Christopher H. (Egilea), Wirtz, Jochen (Egilea)
Formatua:	eBook
Hizkuntza:	English
Argitaratua:	India : Pearson India Education Services, c2018
Edizioa:	Eighth edition.
Gaiak:	Marketing > Management. Professions > Marketing. Service industries > Marketing. Customer services > Marketing. Electronic books
Sarrera elektronikoa:	Full text available on Pearson Online
Antzeko dokumentuak:	Online version: Services marketing

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