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|a 9781944659004 (hardcover)
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|a 9781944659011 (pbk.)
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|b .L5883 2016
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|a 658.8
|2 23
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| 100 |
1 |
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|a Lovelock, Christopher H.,
|e author.
|9 40599
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| 245 |
1 |
0 |
|a Services marketing :
|b people, technology, strategy /
|c Jochen Wirtz, Christopher Lovelock.
|
| 250 |
|
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|a Eighth edition.
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| 263 |
|
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|a 1603
|
| 264 |
|
1 |
|a India :
|b Pearson India Education Services,
|c c2018
|
| 300 |
|
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|a 1 online resource
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| 500 |
|
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|a Indian Subcontinent Adaption
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| 500 |
|
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|a Includes index.
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| 500 |
|
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|a <strong>Off-Campus Access:</strong> User ID and Password Required (send email to University Librarian for user ID and password)
|
| 500 |
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|a <strong>On-Campus Access:</strong> User ID and Password Required (send email to University Librarian for user ID and password)
|
| 506 |
|
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|a Electronic access restricted to authorized BRAC University faculty, staff and students
|
| 538 |
|
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|a Mode of access: Internet
|
| 650 |
|
0 |
|a Marketing
|x Management.
|9 40600
|
| 650 |
|
0 |
|a Professions
|x Marketing.
|9 40601
|
| 650 |
|
0 |
|a Service industries
|x Marketing.
|9 40602
|
| 650 |
|
0 |
|a Customer services
|x Marketing.
|9 40603
|
| 655 |
|
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|a Electronic books
|2 Library of Congress
|9 40606
|
| 700 |
1 |
|
|a Wirtz, Jochen,
|e author.
|9 40604
|
| 776 |
0 |
8 |
|i Online version:
|a Lovelock, Christopher H., author.
|t Services marketing
|b Eighth edition.
|d New Jersey : World Scientific, [2016]
|z 9781944659028
|w (DLC) 2016004004
|
| 852 |
|
|
|a Ayesha Abed Library
|
| 856 |
|
|
|z Full text available on Pearson Online
|u http://elibrary.in.pearson.com
|
| 942 |
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|d 2020-11-11
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|r 2020-11-11
|w 2020-11-11
|y EBK
|z Send E-mail to University Librarian for User ID and Password
|