Lovelock, C. H., & Wirtz, J. (2018). Services marketing: People, technology, strategy (Eighth edition.). Pearson India Education Services.
Chicago (17e ed.) BronvermeldingLovelock, Christopher H., en Jochen Wirtz. Services Marketing: People, Technology, Strategy. Eighth edition. India: Pearson India Education Services, 2018.
MLA (8e ed.) BronvermeldingLovelock, Christopher H., en Jochen Wirtz. Services Marketing: People, Technology, Strategy. Eighth edition. Pearson India Education Services, 2018.
Let op: Deze citaties zijn niet altijd 100% accuraat.