Predictably irrational : the hidden forces that shape our decisions /
An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.
Autor principal: | Ariely, Dan |
---|---|
Formato: | Livro |
Idioma: | English |
Publicado em: |
London :
HarperCollins,
c2009.
|
Edição: | Revised and expanded edition. |
Assuntos: | |
Classic Catalogue: | View this record in Classic Catalogue |
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