Predictably irrational : the hidden forces that shape our decisions /

An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.

מידע ביבליוגרפי
מחבר ראשי: Ariely, Dan
פורמט: ספר
שפה:English
יצא לאור: London : HarperCollins, c2009.
מהדורה:Revised and expanded edition.
נושאים:
Classic Catalogue: View this record in Classic Catalogue
תיאור
סיכום:An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.
תיאור פיזי:xxxii, 353 pages : illustrations ; 23 cm.
ביבליוגרפיה:Includes bibliographical references (pages [341]-353) and index.
ISBN:9780007256532