Predictably irrational : the hidden forces that shape our decisions /

An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.

Detalles Bibliográficos
Autor Principal: Ariely, Dan
Formato: Libro
Idioma:English
Publicado: London : HarperCollins, c2009.
Edición:Revised and expanded edition.
Subjects:
Classic Catalogue: View this record in Classic Catalogue
Descripción
Summary:An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.
Descrición Física:xxxii, 353 pages : illustrations ; 23 cm.
Bibliografía:Includes bibliographical references (pages [341]-353) and index.
ISBN:9780007256532