Predictably irrational : the hidden forces that shape our decisions /

An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: Ariely, Dan
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: London : HarperCollins, c2009.
Έκδοση:Revised and expanded edition.
Θέματα:
Classic Catalogue: View this record in Classic Catalogue
Περιγραφή
Περίληψη:An evaluation of the sources of illogical decisions explores the reasons why irrational thought often overcomes level-headed practices, offering insight into the structural patterns that cause people to make the same mistakes repeatedly.
Φυσική περιγραφή:xxxii, 353 pages : illustrations ; 23 cm.
Βιβλιογραφία:Includes bibliographical references (pages [341]-353) and index.
ISBN:9780007256532