Customer and business analytics : applied data mining for business decision making using R /

Customer and business analytics : applied data mining for business decision making using R /

Detalhes bibliográficos
Autor principal: Putler, Daniel S.
Outros Autores: Krider, Robert E.
Formato: Livro
Idioma:English
Publicado em: Boca Raton, FL : CRC Press, 2015 [reprinted]
Colecção:Chapman & Hall/CRC the R series
Assuntos:
Database marketing > Software.
Data mining.
Decision making > Data processing.
(Computer program language).
Database management.
Computer science.
Classic Catalogue: View this record in Classic Catalogue
Descrição
Descrição Física:xxvi, 289 pages : illustrations ; 27 cm.
Bibliografia:Includes bibliographical references (pages. 283-285) and index.
ISBN:9781466503960 (alk. paper)
1466503963 (alk. paper)

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